AqNova Marketplace Policies & Disclosures
Global Legal Footer Framework
Comprehensive Compliance & Platform Governance Reference
Global Vendor Identity Verification, Business Credentialing, Sustainability Certification Review & Ongoing Compliance Monitoring Framework
Effective Date: April 7, 2026 | Version 1.0 | Arivon Holding Corporation
| Regulatory & Legal Frameworks — Seller Verification & Credentialing United States: Bank Secrecy Act (BSA) / Anti-Money Laundering (AML) FinCEN Customer Due Diligence Rule (31 C.F.R. § 1010.230) USA PATRIOT Act (31 U.S.C. § 5318(l)) — KYC requirements OFAC / Specially Designated Nationals (SDN) List screening FTC Act Section 5 — deceptive seller identity practices California SB-1147 (2022) — marketplace seller verification INFORM Consumers Act (Integrity, Notification, and Fairness in Online Retail Marketplaces Act, effective June 27, 2023) European Union: EU Digital Services Act (2022/2065/EU) Art. 30 — traceability of traders (online marketplace obligations to verify seller info) EU AML Directives (6AMLD) — customer due diligence EU Anti-Counterfeiting Regulations EU Markets in Crypto-Assets (MiCA) — not directly applicable but informs KYC standards for digital-native Vendors United Kingdom: Online Safety Act 2023 — platform obligations regarding sellers UK Money Laundering, Terrorist Financing and Transfer of Funds (Information on the Payer) Regulations 2017 (MLR 2017) UK Modern Slavery Act 2015 — supply chain due diligence Companies Act 2006 — UK business registration verification Canada: Proceeds of Crime (Money Laundering) and Terrorist Financing Act (PCMLTFA) | FINTRAC guidance on MSBs Competition Act — seller identity misrepresentation Brazil: CDC Art. 31 — seller identity disclosure obligations Lei de Cadastro Positivo (Law 12,414/2011) — identity verification Marco Civil da Internet (Law 12,965/2014) — platform obligations Nigeria: FCCPA 2019 — seller identity and business registration CBN KYC Guidelines | EFCC Act — identity fraud prevention Corporate Affairs Commission (CAC) — business registration South Africa: Companies Act 71 of 2008 | CIPC registration FIC Act 38 of 2001 — KYC/FICA compliance Consumer Protection Act 2008 — seller identity obligations India: Information Technology Act 2000 / IT Rules 2021 Consumer Protection (E-Commerce) Rules 2020 GST Act — GSTIN verification for e-commerce operators Prevention of Money Laundering Act (PMLA) Australia: ACL — seller identity obligations | AUSTRAC AML/CTF Act 2006 Australian Business Number (ABN) — business identity Singapore: Payment Services Act 2019 — enhanced due diligence Accounting and Corporate Regulatory Authority (ACRA) AML/CFT Regulations under MAS Notice 626 Japan: Act for Prevention of Unauthorized Computer Access Specified Commercial Transactions Act — seller disclosure Financial Instruments and Exchange Act (FIEA) — identity South Korea: Act on Promotion of Information and Communications Network Electronic Financial Transactions Act — seller verification E-Commerce Consumer Protection Act — seller identity China: E-Commerce Law 2019 (Arts. 27–29) — marketplace seller verification and disclosure obligations Network Information Security Law | Cybersecurity Law 2017 Colombia / Chile / Argentina / Mexico: national commercial and tax registration laws International: FATF Recommendations 10–12 — Customer Due Diligence Wolfsberg AML Principles | Basel AML Index ISO/IEC 29115 — Entity Authentication Assurance Framework |
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| IMPORTANT NOTICE ALL VENDORS MUST COMPLETE IDENTITY VERIFICATION AND BUSINESS CREDENTIALING BEFORE ANY PRODUCT LISTING IS APPROVED AND ACTIVATED ON THE AQNOVA PLATFORM. PROVIDING FALSE OR MISLEADING INFORMATION DURING THE VERIFICATION PROCESS IS A MATERIAL BREACH OF THE VENDOR AGREEMENT AND MAY CONSTITUTE FRAUD UNDER APPLICABLE LAW. AQNOVA RESERVES THE RIGHT TO VERIFY ALL SUBMITTED INFORMATION THROUGH INDEPENDENT THIRD-PARTY IDENTITY AND BUSINESS VERIFICATION SERVICES. VERIFICATION DATA IS PROCESSED PURSUANT TO AQNOVA'S PRIVACY POLICY (SECTION 3.1). |
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AqNova's Seller Verification & Credentialing Policy establishes the comprehensive framework governing identity verification, business registration authentication, bank account validation, sustainability credentialing review, and ongoing compliance monitoring for all Vendors seeking to list and sell products on the AqNova Marketplace. This Policy applies to all Vendor applicants globally, from initial application through the full lifecycle of their Platform relationship.
AqNova operates as a curated marketplace for sustainable and eco-friendly products. The integrity of the Platform depends critically on AqNova knowing who its Vendors are — their legal identity, their business credentials, and the authenticity of the sustainability claims they make. This Policy is AqNova's primary tool for ensuring that every Vendor on the Platform meets the identity, compliance, and sustainability standards that make AqNova a trusted marketplace.
| Section 5.5 — Structure 5.5.1 Why Vendor Verification Matters — AqNova's Verification Philosophy 5.5.2 Vendor Onboarding — Identity Verification (KYC) 5.5.3 Business Registration Verification 5.5.4 Bank Account Validation 5.5.5 Tax Compliance Verification 5.5.6 Sustainability Credentialing Review — Three-Tier Framework 5.5.7 Product Category-Specific Verification Requirements 5.5.8 Verification for High-Risk Vendor Categories 5.5.9 International Vendor Verification — Jurisdiction-Specific Requirements 5.5.10 INFORM Consumers Act Compliance (US Federal — Effective June 2023) 5.5.11 EU DSA Article 30 — Traceability of Traders 5.5.12 Ongoing Compliance Monitoring & Re-Verification 5.5.13 Verification Failure — Consequences & Appeals 5.5.14 Data Protection & Privacy in the Verification Process 5.5.15 Contact Information — Vendor Verification |
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Vendor verification is not a bureaucratic formality — it is the foundation of the trust that makes a curated marketplace function. When a Buyer purchases a certified organic food product on AqNova, they need to know that the Vendor behind that listing is a real, identifiable business with genuine certifications and accountability for what they sell. Without rigorous verification, AqNova is just another anonymous marketplace where fraudulent actors can exploit consumer trust.
| AqNova's Verification Philosophy — Five Pillars PILLAR 1 — KNOW YOUR VENDOR (KYV): Every Vendor is a real person or real business with verifiable identity. AqNova does not permit anonymous selling. Every Vendor account is linked to a verified individual (for sole traders) or a verified legal entity (for companies). This enables accountability, dispute resolution, consumer redress, and regulatory compliance. PILLAR 2 — BUSINESS LEGITIMACY: Vendors are registered businesses or individuals operating lawfully in their jurisdiction. AqNova verifies business registration, trading status, and where applicable, sector-specific licensing. PILLAR 3 — FINANCIAL INTEGRITY: Bank account validation ensures payout recipients are genuinely entitled to receive funds, preventing payment diversion fraud and money laundering. PILLAR 4 — SUSTAINABILITY AUTHENTICITY: Sustainability credentials claimed in product listings are verified against authoritative sources. AqNova's curation depends on the authenticity of the sustainability claims that differentiate its products from generalist marketplace alternatives. PILLAR 5 — CONTINUOUS COMPLIANCE: Verification is not a one-time event. AqNova monitors Vendor compliance throughout the relationship and re-verifies where triggers occur. |
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All Vendor applicants must complete identity verification (KYC — Know Your Customer) as a condition of activating their account and listing products. KYC is conducted through AqNova's integrated identity verification provider (Jumio, Onfido, Persona, or equivalent, depending on region), which uses automated document verification, biometric liveness checks, and database cross-referencing.
| Vendor Type | Identity Verification Requirements |
|---|---|
| Individual / Sole Trader (no registered business entity) | Government-issued photo ID (passport, national ID card, or driver's license — primary document class varies by country; see Section 5.5.9). The ID must: (a) be issued by a government authority in the applicant's country of residence or nationality; (b) contain a photograph of the applicant; (c) contain the applicant's full legal name, date of birth, and document number; (d) be current and not expired. LIVENESS CHECK: A real-time biometric liveness check is required — the applicant takes a selfie or short video that is matched against the photo ID to confirm physical presence and prevent document fraud. ADDRESS VERIFICATION: Proof of residential address (utility bill, bank statement, or government correspondence) dated within the last 3 months is required. |
| Private Limited Company / LLC / Corporation | Two-layer verification: (1) BENEFICIAL OWNER / ULTIMATE BENEFICIAL OWNER (UBO) verification: individual KYC (as above) for all UBOs with 25% or more ownership or control of the business. (2) ENTITY VERIFICATION: business registration documents — see Section 5.5.3. For companies with complex ownership structures (holding companies, trusts, foundations): AqNova requires a corporate structure chart demonstrating the ownership chain to natural person level. |
| Partnership / LLP | Individual KYC for all managing partners (general partners for LLPs). Partnership agreement or deed confirming identities of managing partners. Business registration documents. |
| Public Company / Listed Entity | Simplified KYC: corporate registration documents sufficient for listed entities on recognized stock exchanges. UBO verification not required for widely-held public companies; however, an authorized signatory must be identified and individually verified. |
| Non-Profit / Charity / Social Enterprise | Registration documents from applicable charitable/non-profit registry. KYC for authorized representatives/trustees. Charitable purpose documentation (where sustainability certification involves charitable status). |
| Cooperative / Workers' Cooperative | Cooperative registration documentation. KYC for elected directors or managing board members. Cooperative rules/constitution. |
AqNova's KYC provider performs the following automated checks on submitted identity documents:
Document authenticity verification: machine-readable zone (MRZ) reading; security feature validation (holograms, watermarks, microprint); forgery detection; expired document rejection.
Biometric liveness detection: AI-powered analysis of the selfie or short video to confirm: (a) the person is physically present (anti-spoofing); (b) the face matches the document photo; (c) the session was not pre-recorded or manipulated.
Database cross-referencing: name and document number matched against: (a) global sanctions lists (OFAC, UN, EU, OFSI); (b) Politically Exposed Person (PEP) databases; (c) adverse media databases; (d) fraud risk indicators.
Address verification: utility bill or bank statement OCR-parsed and cross-referenced against address databases.
AqNova uses a tiered KYC assurance framework based on ISO/IEC 29115:
Level 1 (Basic) — email verification and basic identity details: available only for Browse/Wishlist access. Not sufficient for listing activation or payout.
Level 2 (Standard) — document verification + liveness check: required for all Vendors to activate listings and receive payouts.
Level 3 (Enhanced) — Level 2 plus in-person verification or advanced biometric confirmation: required for Vendors in high-risk categories (see Section 5.5.8) or Vendors triggering enhanced due diligence (EDD) during AML screening.
For Vendors operating as registered business entities, AqNova verifies the existence and current active status of the business through official registration documents and, where available, direct database cross-referencing with official business registries.
Certificate of Incorporation or equivalent (for companies): government-issued certificate confirming the business's legal name, registration number, and jurisdiction of incorporation.
Business registration number / tax registration number: the unique identifier assigned by the jurisdiction's companies registry or tax authority.
Memorandum and Articles of Association (or equivalent constitutional document): for companies, to verify the business's authorized activities include the category of goods being sold on AqNova.
Proof of current trading status: where available, confirmation from the official registry that the business is in good standing, not dissolved or struck off (e.g., Companies House confirmation statement in the UK; Secretary of State good standing certificate in the US; printout from official e-registry where available).
Director/Authorized Signatory list: current list of directors or authorized signatories, confirming the individual who has completed KYC is authorized to bind the business.
Trading Name / DBA registration (if applicable): where the Vendor trades under a name different from their registered legal name, the applicable Doing Business As (DBA) registration or trademark registration is required.
Where official business registries are accessible online and permit automated or manual cross-referencing, AqNova's onboarding team verifies the submitted documents against the official registry. The following table sets out primary business registry references:
| Jurisdiction | Primary Business Registry & Verification Method |
|---|---|
| United States | Secretary of State corporations database (by state). Federal EIN confirmed via IRS TIN matching where applicable. DUNS number cross-referenced with D&B database. |
| United Kingdom | Companies House (companieshouse.gov.uk) — Companies House API for real-time verification of company status, directors, and registered address. |
| European Union | EU Business Registers Interconnection System (BRIS): e-justice.europa.eu/content_business_registers_in_member_states (accessible for key Member States). National registry for each EU Member State (e.g., Handelsregister — Germany; RCS — France; Registro Mercantil — Spain; CCIAA — Italy). |
| Canada | Corporations Canada: ic.gc.ca/eic/site/cd-dgc.nsf (federal). Provincial registries for provincially-incorporated businesses (Ontario: Ontario Business Registry; BC: BC Corporate Registry; Quebec: Registraire des entreprises). |
| Brazil | CNPJ (Cadastro Nacional de Pessoa Jurídica) — verified via Receita Federal (rf.gov.br). CNPJ status verification available through public database. |
| Nigeria | CAC (Corporate Affairs Commission) — verified via CAC portal (search.cac.gov.ng). RC number required for all registered Nigerian businesses. |
| South Africa | CIPC (Companies and Intellectual Property Commission) — verified via cipc.co.za. Registration number cross-referenced with CIPC database. |
| India | MCA (Ministry of Corporate Affairs) — mca.gov.in. CIN (Company Identification Number) cross-referenced with MCA21 database. GSTIN verified via GSTN portal (gst.gov.in). |
| Australia | ABN (Australian Business Number) — verified via ABN Lookup (abn.business.gov.au). ACN (Australian Company Number) verified via ASIC Connect. |
| Singapore | ACRA (Accounting and Corporate Regulatory Authority) — bizfile.acra.gov.sg. UEN (Unique Entity Number) cross-referenced with ACRA database. |
| Japan | National Tax Agency (NTA) — Corporate number public information service (houjin-bangou.nta.go.jp). Corporate number required for Japanese business entities. |
| South Korea | Business Registration Certificate (사업자등록증) issued by the National Tax Service (NTS). Business registration number verified via NTS portal. |
| China | Unified Social Credit Code (统一社会信用代码) — verified via SAMR National Enterprise Credit Information Publicity System (gsxt.gov.cn). |
| Germany | Handelsregister (commercial register) — handelsregister.de. Umsatzsteuer-Identifikationsnummer (VAT ID) verified via EU VIES system. |
| France | Registre du Commerce et des Sociétés (RCS) — infogreffe.fr. SIREN/SIRET number cross-referenced with INSEE database. |
Sole traders (self-employed individuals operating under their own name or a trading name without a registered company) are verified through enhanced individual KYC (Section 5.5.2) plus:
Self-employment or business registration confirmation: applicable registration documents (e.g., UK self-employment HMRC registration; US Schedule C/DBA filing; Indian GST registration for individual traders; South African sole proprietor registration with CIPC where applicable).
Proof of business activity: recent business bank statements (last 3 months), tax returns referencing business income, or equivalent documentation demonstrating active trading activity.
All Vendor payout accounts must be validated before any payout is processed. Bank account validation prevents payment diversion fraud, money mule activity, and unauthorized access to Vendor payouts. The following validation steps are applied:
Account ownership verification: the payout account must be held in the name of the Vendor entity (or its sole trader/director/authorized signatory) as verified through KYC. Third-party bank accounts are not accepted as payout accounts without explicit documented authorization.
Micro-deposit verification: for bank transfer payouts (ACH/SEPA/SWIFT), AqNova initiates a micro-deposit test (two small deposits, typically USD $0.01–$0.99 or equivalent) to the provided account. The Vendor confirms the deposit amounts in the Vendor Dashboard within 72 hours, confirming they have access to the account. This micro-deposit is then reversed or credited to the Vendor's payout balance.
IBAN/routing number validation: bank account routing details (IBAN, SWIFT/BIC, ABA routing number, sort code, BSB, etc.) are validated against applicable banking databases for format correctness and bank identity.
AML account screening: the payout bank account details are screened against known fraud and money-laundering indicators, including: high-risk bank or financial institution lists; newly opened accounts (account age below 30 days flagged for enhanced review); account numbers associated with prior fraud incidents in AqNova's fraud intelligence network.
Re-validation on change: whenever a Vendor changes their payout bank account details, the new account undergoes full re-validation. The old account receives a payout hold notification and the Vendor receives an email security alert about the account change. A 48-hour cooling-off period applies before payouts are directed to a newly registered account.
For Vendors using mobile money platforms (M-Pesa, MTN MoMo, Airtel Money, etc.) as payout accounts:
The mobile money account is validated through the applicable network's API to confirm: account exists, is active, and is registered in the name of the verified Vendor individual/entity.
Test transaction: a micro-transaction (equivalent to USD $0.01) may be initiated to confirm account receipt capability.
SIM registration verification: where the mobile money network permits, SIM registration data is cross-referenced against the Vendor's verified identity.
AqNova collects and verifies tax identification information from all Vendors to enable its obligations as a marketplace facilitator (tax collection and reporting), as an electronic commerce operator (TCS deduction in India), and as a payer (1099-K reporting in the US). The following tax verification requirements apply:
| Jurisdiction / Tax ID Type | Verification Requirement |
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| United States — EIN or SSN/ITIN | IRS Form W-9 (US persons) or W-8BEN/W-8BEN-E (non-US persons): AqNova collects tax information through an electronic W-9/W-8 equivalent form. TIN matching: the EIN or SSN is validated through IRS TIN matching where available. Required for 1099-K reporting for Vendors exceeding applicable thresholds. |
| United Kingdom — UTR or Company Tax Reference | Unique Taxpayer Reference (UTR) or Company Tax Reference provided and recorded. Used for HMRC reporting obligations. VAT registration number collected and verified via HMRC VAT database where applicable. |
| European Union — VAT Identification Number | EU VAT number collected for EU-established Vendors who are VAT registered. Verified via EU VIES (VAT Information Exchange System). Non-VAT-registered EU Vendors are flagged for VAT registration requirements once they exceed applicable thresholds. |
| Canada — Business Number (BN) | CRA Business Number collected and verified. GST/HST registration number verified via CRA Business Number Registry. |
| Brazil — CNPJ or CPF | CNPJ (legal entity) or CPF (individual) collected and verified via Receita Federal database. Required for NF-e (Nota Fiscal Eletrônica) compliance and RFB reporting. |
| India — GSTIN | GSTIN (Goods and Services Tax Identification Number) mandatory for all Indian commercial Vendors. Verified against GSTN public database. AqNova requires GSTIN for TCS deduction compliance under CGST Act Section 52. |
| Nigeria — TIN | Tax Identification Number (TIN) issued by FIRS, verified via FIRS portal. RC number (CAC) also collected for registered companies. |
| South Africa — SARS Tax Reference | SARS tax reference number (Income Tax/VAT) collected. VAT registration number verified via SARS eFiling database for VAT-registered Vendors. |
| Australia — ABN / TFN | ABN (Australian Business Number) collected and verified via ABN Lookup. TFN (Tax File Number) collected where required for PAYG withholding reporting. |
| China — Unified Social Credit Code / VAT Number | Unified Social Credit Code (USCC) serves as the primary business identifier and tax registration number in China. Verified via SAMR's GSXT database. VAT identification confirmed for applicable Vendors. |
AqNova's sustainability credentialing review is the most distinctive element of the Vendor verification process and reflects the Platform's core value proposition as a curated sustainable marketplace. Every sustainability claim made in a product listing — from organic certification to B Corp status to Fair Trade approval — is subject to credentialing review before it can be displayed on the Platform. This is not a standard practice on generalist marketplaces; it is AqNova's competitive differentiator and the foundation of Buyer trust.
Tier 1 certifications are claims backed by an accredited, independent certifying body that has conducted a rigorous assessment of the product's sustainability attributes against a defined standard. These are the highest-value sustainability claims and are displayed with AqNova's "Verified Certification" badge.
Verification process: AqNova cross-references the Vendor's claimed certification against the certifying body's publicly accessible certificate registry. Where the registry is not publicly accessible, AqNova contacts the certifying body directly to verify the certificate's validity, scope, and expiry date.
Certificate currency: the certification must be current at the time of listing and must remain current throughout the listing period. AqNova monitors certificate expiry dates and notifies Vendors 90 days before expiry to renew.
Certificate scope: the certification must cover the specific product being listed (not just the Vendor's general business operations). AqNova verifies that the product's SKU or category is within the scope of the certificate.
| Tier 1 Certifications — AqNova Verified Certification Program The following are recognized as Tier 1 certifications subject to AqNova's Verified Certification verification and badge program: ORGANIC & NATURAL: USDA Organic (NOP) | EU Organic (Reg. 2018/848) | Soil Association Organic (UK) ACO Certified Organic (Australia) | JAS Organic (Japan) | Bio Suisse Naturland | Demeter | IFOAM Accredited Certification Bodies FAIR TRADE & ETHICAL SUPPLY CHAIN: Fairtrade International (FLO) | Fair Trade USA | Fair for Life (IMO) World Fair Trade Organization (WFTO) | Rainforest Alliance (UTZ merged) UTZ Certified (now merged into Rainforest Alliance) FOREST & FIBER: Forest Stewardship Council (FSC) | Programme for Endorsement of Forest Certification (PEFC) | Sustainable Forestry Initiative (SFI) ENERGY & CARBON: Energy Star | EU Ecolabel | Nordic Swan Ecolabel (Svanen) Carbon Trust Standard | Gold Standard (carbon offsetting) Verified Carbon Standard (VCS/Verra) | ISO 14064 verified TEXTILES & APPAREL: Global Organic Textile Standard (GOTS) | OEKO-TEX Standard 100 OEKO-TEX MADE IN GREEN | bluesign | Cradle to Cradle (C2C) Certified Better Cotton Initiative (BCI/Better Cotton) B CORP & BUSINESS STANDARDS: B Corp Certification (B Lab) | SA8000 (Social Accountability International) ISO 14001 (Environmental Management) | ISO 50001 (Energy Management) FOOD SAFETY & QUALITY: Global G.A.P. | SQF (Safe Quality Food) | BRC Global Standards Kosher (OU, Kof-K, Star-K, CRC) | Halal (various accredited bodies) PRODUCT-SPECIFIC: Marine Stewardship Council (MSC) / Aquaculture Stewardship Council (ASC) Roundtable on Sustainable Palm Oil (RSPO) | Bonsucro (sugarcane) Leather Working Group (LWG) | NSF International certifications |
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Tier 2 claims are sustainability assertions made by the Vendor based on their own testing, life cycle assessments, supply chain audits, or internal environmental programs — without third-party certification. These claims are not displayed with the "Verified Certification" badge but may be displayed with a "Vendor Declared" label where AqNova has reviewed the supporting documentation.
Verification process: AqNova requires the Vendor to submit supporting documentation for Tier 2 claims at onboarding. Documentation may include: product test reports from accredited laboratories; life cycle assessment (LCA) reports by qualified LCA practitioners; supply chain audit reports; internal environmental management records; manufacturer declarations or certificates of analysis.
Documentation review: AqNova's sustainability review team assesses the documentation for: (a) relevance to the specific claim; (b) credibility of the testing/assessment source; (c) currency (dated within the last 24 months for most claims; 12 months for chemical/material composition claims).
Ongoing spot-checks: AqNova may conduct random post-listing documentation spot-checks to verify that Tier 2 claims continue to be substantiated. Vendors who cannot produce documentation on a spot-check request within 10 Business Days face listing suspension pending review.
Tier 3 claims are general environmental or social aspiration statements that do not assert a specific, measurable, verifiable standard. Examples: "eco-friendly packaging," "sustainable practices," "crafted with care for the environment."
No pre-listing verification required: AqNova does not require documentation for Tier 3 claims before listing.
Post-listing monitoring: AqNova's automated listing monitoring system flags Tier 3 claims that appear potentially misleading given the product's other attributes.
Honesty requirement: Tier 3 claims must be truthful and not create a misleading impression of environmental benefit. A listing that uses Tier 3 language to imply certification-level credentials without holding such certification is treated as greenwashing and subject to enforcement under the Trust & Safety framework (Section 5.0, Section 5.6).
Beyond standard KYC, business registration, and sustainability credentialing, certain product categories require additional verification documentation specific to the regulatory requirements for those products. Vendors listing in the following categories must provide the applicable documentation before listing activation:
| Product Category | Additional Verification Required |
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| Organic Food & Beverages | Valid organic certification (Tier 1 required — USDA NOP, EU Organic, or equivalent). FSSAI license (India). NAFDAC registration (Nigeria). ANVISA registration (Brazil). Food handler registration/license where required by national food safety law. Allergen management declaration. |
| Dietary Supplements & Nutraceuticals | US: FDA Dietary Supplement cGMP compliance documentation (21 C.F.R. Part 111); third-party Certificate of Analysis (CoA) from ISO 17025-accredited laboratory for each SKU. EU: compliance with EU Food Supplements Directive 2002/46/EC. Australia: TGA Therapeutic Goods Administration registration/listing number (for therapeutic claims). India: FSSAI license. UK: FSA notification where applicable. |
| Cosmetics & Personal Care | EU: Safety Assessment by a qualified person + PIF (Product Information File); Responsible Person declaration per EU Cosmetics Regulation 1223/2009. UK: CPSR (Cosmetic Product Safety Report) + UK Responsible Person. US: FDA cosmetic registration (voluntary but recommended). India: Form CT-25 import license for applicable categories (Drugs and Cosmetics Act). NAFDAC registration for Nigeria. |
| Children's Products (Toys, Clothing, Equipment) | CE marking + Declaration of Conformity (EU). UKCA marking (UK). CPSC test reports for applicable ASTM F963 standards (US). Test reports from ISO 17025-accredited laboratory. Age grading compliance documentation. AqNova mandates third-party safety testing by accredited labs for all children's products regardless of destination market. |
| Electrical & Electronic Equipment | CE marking + Declaration of Conformity (EU Low Voltage Directive, EMC Directive, RoHS). UKCA (UK). FCC Part 15 compliance documentation (US). BIS certification (India). PSA (Australia — RCM mark). CCC (China). KC (South Korea). Lithium battery documentation (IATA DGR compliance for air shipping). |
| Textiles & Apparel (Sustainability Claims) | Where organic or sustainable textile claims are made: GOTS certificate; OEKO-TEX certificate; or equivalent Tier 1 certification. Country of origin documentation. Fiber composition declaration per applicable labeling law (US Textile Fiber Products Identification Act; EU Textile Regulation 1007/2011). |
| Cleaning Products & Detergents | EU: Safety Data Sheet (SDS) per REACH Regulation. CLP classification and labeling per EU Regulation 1272/2008. US: OSHA HCS Safety Data Sheet. EPA registration number (for disinfectants and antimicrobials — FIFRA). Environmental certification where eco-claim is made (EU Ecolabel; Nordic Swan; EPA Safer Choice; etc.). |
| Medical Devices (Class I / Non-Prescription) | EU: CE marking under EU MDR (2017/745/EU) or IVDR (2017/746/EU) as applicable. UK: UKCA + MHRA registration. US: FDA 510(k) clearance or evidence of 510(k) exemption with applicable GMDN code. Australia: ARTG registration or inclusion. India: CDSCO registration under MDCO 2017. |
| Agricultural Products / Seeds / Plants | Phytosanitary certificate where applicable for cross-border shipping. Compliance with destination country biosecurity and plant import restrictions. CITES permit where applicable for plant species. |
| Precious Metals / Gems / Jewelry | Hallmarking certification where required by destination market (UK Hallmarking Act 1973; EU gold/silver marking standards; BIS Hallmarking India). Kimberley Process Certification Scheme (KPCS) documentation for diamonds. CITES documentation for coral, ivory, or other restricted natural materials (confirming pre-CITES acquisition for applicable vintage items only). |
Certain Vendor characteristics or business types are designated as high-risk and subject to Enhanced Due Diligence (EDD) during the verification process. EDD involves additional scrutiny, documentation requirements, and a longer review period.
Vendors established in high-risk or non-cooperative jurisdictions as identified by the FATF (Financial Action Task Force) grey list or black list, including currently: Myanmar, Democratic Republic of Congo, Russia, Iran, North Korea (all applications from sanctioned jurisdictions are rejected).
Vendors whose beneficial ownership includes Politically Exposed Persons (PEPs) — current or former senior government officials, state-owned enterprise executives, or their immediate family members or close associates.
Vendors in product categories with elevated fraud or diversion risk: precious metals and gems; pharmaceutical-adjacent health products; high-value electronics; and international luxury goods.
Vendors applying to sell regulated food products (supplements, health foods, specialty foods) in markets with strict pre-market approval requirements (US, EU, India, Nigeria, Brazil, Australia).
Vendors with prior adverse regulatory or enforcement history, as identified through AML database checks or industry intelligence.
Vendors requesting payout methods that present elevated financial crime risk (certain cryptocurrency arrangements; wire transfers to high-risk financial institutions).
Enhanced Due Diligence for high-risk Vendors includes:
Senior review: EDD applications are reviewed by a senior member of AqNova's compliance team, not a standard onboarding analyst.
Source of goods documentation: Vendors must demonstrate the legitimate provenance of their products through supply chain documentation (supplier invoices; import records; COA; traceability documentation).
Enhanced business background screening: negative news search; regulatory history check; civil litigation check; industry body membership verification.
PEP management: Vendor accounts with PEP beneficial owners are approved only at senior compliance officer level, with enhanced monitoring applied throughout the relationship.
Longer review timeline: EDD applications receive a 10–20 Business Day review timeline (vs. 3–5 Business Days for standard applications).
The following table maps jurisdiction-specific primary identity documents and business registration requirements for Vendors in each of AqNova's principal operating markets:
| Jurisdiction | Accepted Primary ID Documents | Business Registration Authority & Primary Document |
|---|---|---|
| United States | US Passport; US Driver's License (Real ID compliant); US Permanent Resident Card (Green Card). Non-US nationals: valid foreign passport + US visa if applicable. | Secretary of State (by state). Articles of Incorporation; Certificate of Good Standing. EIN confirmation letter (IRS CP-575 or 147C). |
| United Kingdom | UK Passport; UK Driver's License (photocard); UK National Identity Card (EEA nationals). Non-UK nationals: valid foreign passport. | Companies House. Certificate of Incorporation; Confirmation Statement. UTR confirmation letter from HMRC. |
| European Union (Germany) | German Personalausweis (National ID Card); German Passport; EU Member State national ID card. | Amtsgericht (Local Court) commercial register. Handelsregisterauszug (commercial register extract). |
| European Union (France) | French Carte Nationale d'Identité; French Passport; EU Member State national ID. | Greffe du Tribunal de Commerce. Extrait Kbis (company registration extract). |
| European Union (Other) | National ID card of the EU Member State or EU-issued passport. National ID card of any EU Member State accepted for all EU applicants. | National commercial register of the Member State of incorporation. Registration extract or equivalent. |
| Canada | Canadian Passport; Canadian Driver's License; Canadian Permanent Resident Card; Provincial ID Card. | Corporations Canada (federal) or provincial registry. Certificate of Incorporation; Certificate of Good Standing. CRA Business Number confirmation. |
| Brazil | CPF (Cadastro de Pessoas Físicas) card; RG (Registro Geral) state ID; Brazilian Passport; CNH (Driver's License). | CNPJ registration certificate (Receita Federal). Contrato Social or Estatuto Social (constitutional documents). |
| Nigeria | Nigerian International Passport; National ID Card (NIMC); Driver's License (FRSC-issued); Voter's Card (INEC-issued). | CAC Certificate of Incorporation; CAC Status Report; TIN confirmation from FIRS. |
| South Africa | South African ID Card (green barcoded or smart ID card); South African Passport. | CIPC company registration certificate (CoR 14.3); CIPC CoR 9.4 (members certificate); SARS tax clearance certificate. |
| India | Aadhaar Card; PAN Card (mandatory for tax purposes); Indian Passport; Voter ID; Driver's License. | MCA21 Certificate of Incorporation (Form SPICe+); GSTIN registration certificate; MSME Udyam Registration (for MSMEs). |
| Australia | Australian Passport; Australian Driver's License; Medicare Card (as secondary); Keypass/Proof-of-Age card. | ASIC Certificate of Registration; ABN confirmation letter from ATO; ACN extract from ASIC Connect. |
| Singapore | Singapore NRIC (National Registration Identity Card) for citizens and PRs; Singapore Passport; Employment Pass / S Pass (for non-permanent residents). | ACRA Business Profile from Bizfile. UEN confirmation from ACRA. |
| Japan | My Number Card (Individual Number Card); Japanese Passport; Residence Card (Zairyu Card) for foreign nationals. | Commercial Registration Extract (登記事項証明書 — tokki jikou shomeisho) from Legal Affairs Bureau. Corporate number (法人番号) from NTA. |
| South Korea | Korean National ID Card (주민등록증); Korean Passport; Foreigner Registration Card (외국인등록증). | Business Registration Certificate (사업자등록증) from National Tax Service (NTS). Corporate registry extract from Court (법인등기부등본). |
| China | Resident Identity Card (居民身份证) for mainland China; PRC Passport; Hong Kong Permanent Identity Card; Macau Permanent Resident Identity Card. | Business License (营业执照) incorporating the Unified Social Credit Code (统一社会信用代码) from SAMR / local Market Supervision Authority. |
| Nigeria | see above row | see above row |
| Ghana | Ghana Card (National ID); Ghanaian Passport; Voter ID. | Registrar General Department business registration; TIN from GRA. |
| Kenya | Kenyan National ID Card; Kenyan Passport; Alien ID Card (foreign nationals). | Business Registration Certificate from Registrar of Companies (Business Registration Service — BRS). KRA PIN certificate. |
| Mexico | INE / IFE National ID Card; Mexican Passport; Resident Card (CURP / RFC). | Acta Constitutiva (Constitutional Act) from notario público; RFC (Registro Federal de Contribuyentes) from SAT. |
| Colombia | Cédula de Ciudadanía; Colombian Passport; Cédula de Extranjería (foreign nationals). | Certificado de Existencia y Representación Legal from Cámara de Comercio; NIT (Número de Identificación Tributaria) from DIAN. |
| Argentina | DNI (Documento Nacional de Identidad); Argentine Passport; Residence Certificate. | Acta Constitutiva from IGJ (Buenos Aires) or registro mercantil provincial; CUIT/CUIL from AFIP. |
The INFORM Consumers Act (Integrity, Notification, and Fairness in Online Retail Marketplaces for Consumers Act), signed into law as part of the Consolidated Appropriations Act 2023, imposes specific seller identity verification and disclosure obligations on "high-volume third-party sellers" on online marketplaces. AqNova complies with the INFORM Consumers Act as follows:
High-Volume Third-Party Seller: Any third-party seller who has made 200 or more discrete sales of new or unused consumer products on the marketplace in any 12-month period with an aggregate total value of USD $5,000 or more within the same 12-month period.
Online Marketplace: A consumer-directed, electronically-based place or system through which third-party sellers may engage in the sale, purchase, payment, storage, shipment, or delivery of a consumer product — applicable to AqNova.
Identity verification of high-volume sellers: AqNova collects and verifies the following information from all high-volume third-party sellers, or from all Vendors at onboarding (since AqNova cannot predict which Vendors will become high-volume): (a) bank account number or, if the Vendor does not have a bank account, payment processor account details; (b) contact telephone number; (c) email address; (d) a copy of a government-issued identification or, for an entity, a copy of the entity's tax identification document; (e) business address.
Annual certification: high-volume sellers must annually certify that the collected information remains accurate and complete.
Supply chain disclosure: upon reasonable request, AqNova may require high-volume sellers to provide information about the supply chain for their products to enable AqNova to comply with the Act.
Disclosure to consumers: for high-volume sellers, AqNova displays the seller's business address (name and country for business entities; name, country, and registration number for legal entities). AqNova also provides a mechanism for Buyers to report suspected anonymized or fictitious seller information.
Suspension for non-compliance: AqNova suspends high-volume sellers who fail to verify their information within 10 days of request and terminates accounts that fail to verify within 10 days after the initial suspension.
FTC enforcement: the FTC enforces the INFORM Act through the Federal Trade Commission Act. Violations are treated as unfair or deceptive acts. AqNova's compliance program is reviewed by legal counsel for INFORM Act requirements.
EU Digital Services Act Article 30 requires online platforms that allow consumers to conclude contracts with traders to obtain, store, and verify certain information about traders before allowing them to offer products or services. AqNova's compliance with DSA Article 30 is one of the most significant regulatory obligations shaping this Seller Verification & Credentialing Policy.
AqNova collects and verifies the following information from Vendors before allowing them to list products accessible to EU/EEA users:
Name: the full legal name of the individual Vendor or company, confirmed through identity verification.
Address: the registered address or principal place of business of the Vendor.
Contact details: telephone number and email address.
Bank account details: the details of the payment account to which the Vendor's earnings are remitted, verified through AqNova's bank account validation process (Section 5.5.4).
Identification number: National identification number (for individual traders) or Trade and Company Register number (for business entities), as applicable to the Vendor's country of establishment.
Self-certification: a self-certification by the Vendor that they only offer products or services that comply with applicable EU law.
AqNova assesses whether the information collected is reliable and makes best efforts to verify it through: the identity verification process (Section 5.5.2); business registry cross-referencing (Section 5.5.3); and bank account validation (Section 5.5.4). Where verification reveals that the information is incorrect, inaccurate, incomplete, or outdated, AqNova requests corrected information and suspends the Vendor's listings pending the update.
AqNova makes the verified trader information accessible to consumers:
The Vendor's name, country of establishment, and registered business address are displayed on the Vendor's profile page.
The product listing page displays the Vendor's name and country.
Full contact details (including email and phone number for business inquiries) are available to Buyers who have made a purchase from the Vendor (accessible through My Orders > Vendor Contact).
AqNova does not display individual traders' home addresses on public-facing pages — only business addresses. Individual traders may use a registered agent or business address for this disclosure.
Seller verification is not a one-time event at onboarding. AqNova monitors Vendor compliance throughout the relationship and re-verifies where defined triggers occur. The ongoing monitoring framework includes:
Sanctions screening: all Vendors and their beneficial owners are re-screened against applicable sanctions lists on a daily automated basis. Any potential match is escalated immediately for manual review and payout hold if required.
PEP status monitoring: Vendors with identified PEP beneficial owners are monitored for changes in PEP status (e.g., new political appointment) through automated PEP database updates.
Adverse media monitoring: AqNova's compliance system performs automated adverse media monitoring for Vendor entity names against news databases on a weekly basis for high-risk Vendors.
Business status monitoring: where official business registries provide real-time APIs (Companies House UK; ACRA Singapore; SAMR China), AqNova monitors for business dissolution, strike-off, or insolvency filings.
Certification expiry monitoring: AqNova's sustainability credentialing system tracks certification expiry dates for all Tier 1 certifications and sends renewal reminders 90, 60, and 30 days before expiry.
| Trigger Event | Re-Verification Requirement |
|---|---|
| Payout account change | Full bank account re-validation (Section 5.5.4); 48-hour cooling-off period; security alert to Vendor email. |
| Beneficial ownership change | Full KYC re-verification for new beneficial owners; updated ownership structure chart; updated UBO screening. |
| Registered address change | Updated proof of address; business registration update (where registered address is changed at the official registry). |
| AML risk trigger | Enhanced due diligence (Section 5.5.8.B) initiated; temporary payout hold pending EDD completion. |
| Significant BPP claim spike (above 2% rate in 30 days) | Performance review; identity re-confirmation; supply chain documentation request for affected product categories. |
| Certification lapse / expiry | Tier 1 certification badge removed immediately upon expiry; Vendor notified; 30-day grace period for renewal before listing removal. |
| INFORM Act annual cycle (US) | Annual identity recertification required for high-volume US sellers. |
| DSA annual cycle (EU) | Periodic review of trader information accuracy; re-verification where information is stale (more than 12 months without update for key fields). |
| Adverse regulatory action (reported or discovered) | Comprehensive account review; potential suspension pending investigation. |
All Vendors are required to complete an annual compliance self-certification through the Vendor Dashboard. The annual certification requires the Vendor to confirm: (a) that their identity and business registration information remains accurate; (b) that their bank account details are current; (c) that their product listings continue to comply with Platform policies; (d) that their sustainability certifications (where applicable) are current; and (e) that they have not been subject to any adverse regulatory action in the preceding year. Vendors who fail to complete the annual certification within 30 days of the anniversary of their account activation date will have their listings suspended pending certification.
| Verification Issue | Outcome & Resolution Path |
|---|---|
| Incomplete application (missing documents) | Application held for 10 Business Days pending receipt of missing documents. Notification sent immediately with specific list of missing items. After 10 BD: application marked inactive. Vendor may resubmit at any time. |
| Identity verification failure (document not verified) | Application placed under manual review. If KYC provider rejects document: alternative documents may be requested. If manual review also fails: application declined with written explanation. Vendor may appeal within 30 days. |
| Business registration not active / struck off | Application declined. Vendor must resolve business status with the applicable registry before reapplying. |
| Bank account validation failure (account not matched to identity) | Listing activation held pending alternative bank account submission. 10-day window to provide alternative. If unresolved: application declined. |
| Sanctions screening positive match (confirmed) | Application rejected immediately. No appeal process for confirmed sanctions matches. Matter referred to AqNova's compliance officer for SAR consideration. |
| False or misleading verification information | Application rejected; existing account (if any) suspended immediately; matter referred to Trust & Safety for potential law enforcement referral. |
| Sustainability certification not verified (Tier 1 claim) | Listing activation held. The certification cannot be displayed. Vendor may: (a) provide updated certificate; (b) change the claim to Tier 2 with supporting documentation; or (c) remove the sustainability claim. 10-day window to resolve. |
| EDD review — adverse finding | Application declined or existing account suspended. Senior compliance officer decision. Right to appeal within 30 days. |
Vendors who wish to appeal a verification decision (rejection or suspension based on verification failure) may submit an appeal to compliance@aqnova.co [Subject: Verification Appeal — [Account Name]] within 30 calendar days of the decision notification. The appeal must include: (a) a statement of the grounds for appeal; (b) any additional documents or evidence not previously submitted; and (c) any explanation of discrepancies identified in the verification process. Appeals are reviewed by a senior compliance team member not involved in the original decision. Appeal decisions are issued within 10 Business Days.
The identity and business documentation collected during the verification process contains highly sensitive personal and financial data. AqNova processes this data under the following framework:
Legal basis for processing: KYC data is processed on the legal bases of: (a) legal obligation (AML/KYC law compliance, INFORM Act compliance, DSA Art. 30); (b) contractual necessity (processing necessary to perform the Vendor Agreement); and (c) legitimate interests (fraud prevention; platform integrity).
Data minimization: AqNova collects only the information necessary to meet its verification obligations. Excessive document collection beyond the required verification scope is prohibited.
Retention: KYC and business verification documents are retained for: (a) 5 years from the end of the Vendor relationship (AML record-keeping requirements under BSA/FinCEN, EU 6AMLD, UK MLR 2017, and equivalent national laws); OR (b) the period required by applicable national law where it is longer.
Third-party verification providers: AqNova's KYC providers (Jumio, Onfido, Persona) act as data processors under GDPR Article 28 (and equivalent) data processing agreements. They process personal data only for the purposes of identity verification and are prohibited from using the data for any other purpose.
No sharing for marketing: KYC data is not shared with Vendors' competitors, used for marketing profiling, or disclosed to third parties for commercial purposes.
Data subject rights: Vendor individuals whose personal data is processed in the KYC process have the data subject rights described in the Privacy Policy (Section 3.1) and applicable regional addendums (Section 3.8).
| AqNova — Seller Verification & Credentialing Contacts VENDOR ONBOARDING & VERIFICATION: New Vendor Application: vendors@aqnova.co [Subject: New Vendor Application] KYC / Identity Verification: vendors@aqnova.co [Subject: KYC Support] Business Registration Query: vendors@aqnova.co [Subject: Business Verification] Bank Account Validation: vendors@aqnova.co [Subject: Bank Account Validation] Tax ID / GSTIN Query: vendors@aqnova.co [Subject: Tax Verification] SUSTAINABILITY CREDENTIALING: Tier 1 Certificate Submission: compliance@aqnova.co [Subject: Certification — [Brand]] Tier 2 Documentation Review: compliance@aqnova.co [Subject: Tier 2 Claim Docs] Certification Expiry / Renewal: compliance@aqnova.co [Subject: Cert Renewal — [Brand]] COMPLIANCE & EDD: Enhanced Due Diligence: compliance@aqnova.co [CONFIDENTIAL] AML / KYC Compliance Officer: compliance@aqnova.co PEP Disclosure: compliance@aqnova.co [CONFIDENTIAL] APPEALS: Verification Appeal: compliance@aqnova.co [Subject: Verification Appeal] INFORM CONSUMERS ACT (US): INFORM Act Queries: vendors@aqnova.co [Subject: INFORM Act] EU DSA ARTICLE 30: DSA Trader Verification: vendors@aqnova.co [Subject: DSA Art. 30 Verification] DATA PROTECTION / KYC DATA QUERIES: Privacy Officer: privacy@aqnova.co [Subject: KYC Data Request] LEGAL NOTICES: legal@aqnova.com Registered Office: Arivon Holding Corporation C/O Arivon Holding Corporation, 2571 Saturn Avenue, Unit #265 Huntington Park, CA 90255, USA California File Number: B20250418195 | EIN: 41-3210066 | D-U-N-S: 142957477 GB EORI: GB511467217000 Nigeria (Sahara Eagle Ltd) — Reg: 1957145 | Tax ID: 31052811-0001 | NEPC: 0030281 |
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AqNova Marketplace | Global Legal Footer Framework | Section 5.5: Seller Verification & Credentialing Policy
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